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Friday 1 July 2022

Hyatt Hotels Corporation has opened the Caption by Hyatt Beale Street Memphis, marking the launch of Hyatt’s new lifestyle brand, Caption by Hyatt.

 
Located in the heart of the Memphis Entertainment District, Caption by Hyatt Beale Street Memphis is expected to remix hospitality with a fresh take on food and beverage and thoughtfully designed stay experiences fostering connection and community.




Hyatt Hotels Corporation has opened the Caption by Hyatt Beale Street Memphis, marking the launch of Hyatt’s new lifestyle brand, Caption by Hyatt. Located on the corner of world-famous Beale Street and Front Street, the 136-room hotel offers guests a select-service neighbourhood experience that sparks conversation and grounded by the people and place of one of Memphis’ most sought-after areas.

With spectacular views of the Mississippi River and city skyline, the hotel is a centrally located hub near signature Memphis experiences like the Orpheum Theater, the Memphis Rock n’ Soul Museum, FedEx Forum, and Sun Studios. Using upcycled and community-inspired design, the property weaves eclectic contemporary aesthetics into the urban industrial history of the area. The hotel is integrated into the historic William C Ellis & Sons Ironworks and Machine Shop as part of the One Beale mixed-use development, preserving the existing riverside brick and cast-iron façade that dates back to 1879. This commitment to sustainability is reflected in the property’s layering of colors, textures, recycled materials, and emphasis on community. The hotel highlights the culturally resonant artwork of local artists with an intriguing and inspiring interior mural by Frances Berry and a momentous exterior mural by Juan Rojo.

“Caption by Hyatt Beale Street Memphis is a first-of-its-kind property that offers conscientious travelers a true Memphian lifestyle experience,” said Sarah Titus, area general manager, Hyatt. “By creating a welcoming space for both locals and travelers to be themselves and feel connected to the community, we are proud to create a space that shares a taste of all the local culture and cuisine there is to savor.”


Community Connections: Talk Shop at Ellis & Beer Garden


A signature marquee on Front Street welcomes guests into Talk Shop at Ellis, serving as the Caption by Hyatt brand’s remixed and reimagined hotel lobby experience. The inviting space with floor-to-ceiling windows creates a lively, bright and versatile all-day lounge and workspace for locals and guests to enjoy craft coffee or cocktails, work remotely, or casually meet up for an impromptu hangout with friends. This intentional culinary and social space highlights regional favourites through an all-day menu, the Hearth Bar’s assortment of freshly baked breads and tasty spreads, and the locally sourced 24-hour grab-and-go market.

The indoor lounge area spills out into a 1,500-square-foot patio and beer garden adorned with open fire pits and exposed brick. A living plant wall with bench seating offer picturesque hangout moments. Exclusively at the beer garden, guests can get a taste of the Wm C. Pilsner, an exclusive beer locally crafted in collaboration with Grind City Brewing. Together with other Memphian beverage purveyors like Mempops, Wrapzody, Muddys and Raw Girls, Talk Shop at Ellis delivers an unmistakably Memphian neighbourhood experience to both travellers and local Memphians.

A rotating events calendar at the welcome area serves as a space for travellers and locals alike to discover and share their own experiences be it a gallery opening, open-mic night, book clubs, or spoken word happening in the area. Guests can connect with the emcee, who is the all-encompassing host and guide to the Caption by Hyatt experience.

Vibrant Design and Accommodations


The functionally designed guestrooms at Caption by Hyatt Beale Street Memphis display bold, irreverent interiors that reflect the culture of urban street-art with soothing hues of blues and bold yellows, bringing to life the spirit of Memphis. Guests enter thoughtfully designed living spaces with repurposed materials, unpretentious comforts, and an in-room work/play lounge with a worktable, task lighting, and power outlets that is separated from the sleeping area. Industrial barn-inspired doors slide open to reveal the spacious, well-lit bathrooms treated with custom Memphis-themed wallcoverings, enclosed walk-in rain showers, large vanities, and plenty of counter space. Eight riverfront suites present guests with double vanities and offer a large living area with a pullout couch that lead to step-out balconies with expansive views of the Mississippi River and iconic M Bridge.



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