The new openings reinforce Hyatt’s commitment to reach China’s underserved upper-midscale segment and strategically grow the Hyatt brand in China.
|UrCove Shanghai Jing’an|
Hyatt together with its partners and affiliates have opened its first five properties – UrCove Shanghai Jing’an, UrCove Shanghai Lujiazui EXPO, UrCove Shanghai Wujiaochang, UrCove Chengdu City Centre and UrCove Nanjing South Railway Station.
These new additions to Hyatt’s portfolio in these popular destination cities in China aim to better serve the highly mobile travellers in the upper-mid segment. This will further help to demonstrate the hotel groups commitment to achieve meaningful growth in the region.
“China remains a priority market for Hyatt’s growth, and we are committed to unlocking the huge potential of the country’s emerging middle class and growing domestic travel trends,” said Stephen Ho, president of growth and operations, Asia Pacific, Hyatt. “UrCove hotels cater to the underserved premium upper-midscale segment and with five UrCove hotels open in the major gateway cities of Shanghai, Chengdu and Nanjing, the brand is more accessible for this large, attractive and growing customer base."